Guides & Insights
ebiz365 is a GEO (Generative Engine Optimization) brand that helps generative AI cite your site in its answers. We provide practical guides and a free 100-point audit tool.
Foundations
What GEO is, and how it differs from SEO and AEO
02 · 2 guidesTechnical
Make the site machine-readable with llms.txt and schema
03 · 2 guidesContent & Trust
Sentences that get cited, and signals that build trust
04 · 3 guidesAudit & Measure
Diagnose your site and track what actually changes
All guides
What Is GEO (Generative Engine Optimization)?
GEO is the practice of making generative AI — ChatGPT, Claude, Perplexity, Gemini — cite your website in its answers. Here is the concept and how to start.
SEO vs AEO vs GEO: The Differences and How They Connect
SEO, AEO, and GEO are not competitors — they are layers. Here are clear definitions, goals, and a strategy for running all three together.
How ChatGPT, Claude, Perplexity, and Gemini Decide to Cite Your Site
Which pages do generative engines pick as sources? Here is how each engine selects sources, and the shared traits of pages that get cited.
The Complete llms.txt Guide: Syntax and Examples
llms.txt tells AI crawlers what matters on your site. Here is the syntax, a working example, and how to validate it.
Using Structured Data (Schema/JSON-LD) to Increase AI Citations
Schema tells machines what your page means. Here are the types that matter most in the AI era, with examples.
E-E-A-T and AI Trust Signals: What Makes a Site Citable
Experience, Expertise, Authoritativeness, and Trust are central not only to search but to AI citation. Here is how to strengthen trust signals in practice.
The GEO Checklist: All Six Audit Categories Explained
A good GEO audit views your site along six axes. Use this as a self-check to gauge your site's AI-search readiness.
How to Measure GEO: Checking Your Visibility Across the Four Engines
GEO is not a single rank number. Here is what to measure and how to monitor it on a repeatable schedule.
What Does AI Say About Your Company?
You can check today how AI describes your company. Here is what each kind of answer means, and what to fix first when the answer is wrong or missing.
How to Check Your Google AI Visibility in Search Console
Use the Search Console generative AI performance report to see which pages and countries appear in AI Overviews and AI Mode, and how to connect that to real enquiries.
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